Trip.com Group Celebrates 25 Years of Unforgettable Journeys

● Trip.com Group is one of the largest and most innovative online travel agencies globally with an estimated GMV of US$160 billion in 2023.

● Trip.com Group is marking a significant milestone—25 years of innovation and leadership in the travel industry.

Singapore, TechnoBusiness SG ● Trip.com Group is marking a significant milestone—25 years of innovation and leadership in the travel industry. From its humble beginnings in 1999, the company has evolved to become a global powerhouse, committed to the pursuit of creating the perfect trip for millions around the world.

Now, Trip.com Group is one of the largest and most innovative online travel agencies globally, with an estimated Gross Merchandise Value (GMV) of US$160 billion in 2023.

“In 25 years, we have grown from a team of just a handful of employees to an international company, with a workforce of more than 30,000 professionals. I would like to express my heartfelt gratitude to all my colleagues, past and present, for their invaluable contributions to Trip.com Group and the industry,” remarked Trip.com Group Co-founder and Executive Chairman of the Board James Liang.

“Together, we have consistently innovated to make travel more accessible and efficient for hundreds of millions worldwide, transitioning from online to mobile-first, and now, as we embrace emerging technologies like AI which promise to transform the travel experience, we look forward to writing the next chapter of our story.”

As part of the anniversary celebrations, Trip.com, one of the flagship brands under the Group, has introduced a major upgrade to its membership program, offering enhanced benefits for loyal users and a more optimised upgrade system.

This provides travellers with higher-value perks and enhanced services as they move up the rewards tiers, including free VIP airport lounge access, complimentary global e-SIMs, and airport transfer upgrades.

The newly launched Diamond+ is the latest level added to the new rewards program, providing members with exclusive services such as premium customer support and rewards like free attraction tickets.

To complement this exciting new upgrade, Trip.com, celebrating its 7th anniversary this year, is introducing a Member Carnival Campaign. Until October 31st, users can earn additional Trip Coins by booking hotels or flights. Furthermore, Trip Coins can be used to redeem travel product coupons, available across a variety of products, including flights, hotels, attractions, and more.

Meanwhile, TripGenie, Trip.com’s AI-powered travel assistant, continues to revolutionise travel planning for users. Currently available in over 10 languages, it offers intuitive planning through advanced AI-driven recommendations.

Not only can it suggest hotels, attractions, and more, but it can also assist with route optimization, itinerary management and sharing, hotel recommendations, and customer service inquiries. All of this helps travelers book a seamless trip every step of the way. In 2024, TripGenie has received over 2.6 million unique views, an increase of over 120% compared to 2023.●

—Michael T. Kheilton, TechnoBusiness SG